Having to choose between three different soda companies, we needed to pick one and redesign their logo and create a trifold brochure documenting the history of the company, location and finalized rebrand.
Programs Used
Adobe Illustrator, Adobe Photoshop
RC Cola Brand ReDesign Logo Development
To understand where I wanted to go with this rebrand, I researched and documented information about the location of RC Cola.
After some research, I found that Columbus has the world’s longest white water rafting river in the world. This was the inspiration behind trying to incorporate a wave into the new logo design.
RC Cola Brand ReDesign Final Logo
RC Cola New Can Design
Original rebranded can design for RC Cola
A second can design for a Cherry Vanilla flavored Cola for RC Cola.
RC Cola Brand Trifold Brochure
The colors and design of this brochure were the same for that of the logo and the can design. Incorporating the wave throughout the brochure kept a fluid design across all mediums.
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